Consumer: Retailing/Hardlines - 2010 3rd

Matthew Fassler takes third-place honors for a fourth straight year.

Matthew Fassler Goldman, Sachs & Co.

Matthew Fassler takes third-place honors for a fourth straight year. The Goldman, Sachs & Co. analyst downgraded Barnes & Noble from neutral to sell last October, at $18.04, on concerns that the New York–based bookseller was losing ground in its highly competitive race with Amazon.com to dominate digital book sales. The stock had sunk 15.1 percent, to $15.31, by early August, and Fassler upgraded it back to neutral, on valuation. By the end of that month, it had slipped 1.1 percent further, to $15.14. “Matt does the best job of translating the larger macroeconomic forces down to the consumer level,” cheers one grateful investor.

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