SAP Ventures is investing $20 million in online ad exchange and server, OpenX, Reuters reports. The venture fund of German business software company, SAP, will be accompanied by additional new investors, AOL Ventures, Mitsui Global Investment and Sumitomo‘s Presidio Ventures.
The total investment made in OpenX, including the new round, is about $50 million. Existing investors, Accel Partners, Index Ventures and DAG Ventures, also took part in the latest round of OpenX’s funding.
Click here for the story from Reuters.
Click here for additional coverage from The Times of India.