Permira Advisers is seeking to draw investors to its €6.5 billion buyout fund by offering early-bird incentives, Bloomberg reports. Investors who pledge money before the fund’s first close will be offered a 5 percent discount on the private equity firm’s annual management fee.
Those who commit more than €200 million at any time will be given a 5 percent concession in fees on any investment above the allocated amount. The move will help raise funds from investors or limited partners as they reduce commitments and invest in fewer funds. The discounts will also make fundraising less time consuming for Permira.
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