The 2015 Trading Technology 40: Dan Keegan

#9 Dan Keegan, Head of Equities, Americas, Citi

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< The 2015 Trading Technology 40: Going with the Flow

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9
Dan Keegan
Head of Equities, Americas
Citi
Last year: 13

New regulations and capital requirements and tighter liquidity have major banks rethinking, if not retreating from, international trading businesses. Citi sees an opportunity to gain market share and sustain a competitive advantage by maintaining and leveraging its “global footprint,” says Dan Keegan, the New York–based bank’s head of equities for the Americas. Although not immune to those market pressures, Citi has assembled the technology and infrastructure to “go global and cross-market and be attractive to global clients seeking best execution,” asserts Keegan, 46. In Latin America, he points out, “there are about 30 names with significant liquidity” — stocks that lend themselves to efficient, automated trading. “Our ability to provide continuous markets in 85 names — 60 percent of the overall Latin American market — is huge.” In September, Citi expanded Total Touch, for large-block trading of 3,500 securities that represent $20 billion of “actionable liquidity” in the Americas, to Europe, where it supports 560 symbols and $3.2 billion in liquidity. “We keep investing in tech platforms and trading capabilities to make sure we are a step above,” says Keegan, who joined Citi in 2007 when it acquired Automated Trading Desk, where he was head of institutional equities. “And we continue to push the envelope on innovation.” So important is technology that “it is not a component of my job — it is my job.” But it’s not the only one: Keegan gives equal weight to risk management and to maintaining an open dialogue with regulators on market structure issues: “I want them to think of me as an honest broker.”

See also Keegan’s profile in the 2013 Trading Technology 40.


The 2015 Trading Technology 40

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Kevin Kometer
CME Group
Richard Prager
BlackRock
Raymond Tierney III
Bloomberg Tradebook
Jonathan Ross
KCG Holdings
Charles Vice
Intercontinental Exchange
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Zef Nikolla

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9
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Chris Isaacson
BATS Global Markets
Bradley Peterson
Nasdaq OMX Group
Brad Levy
MarkitSERV
Dan Keegan
Citi
Ronald DePoalo
Fidelity Institutional
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Mark McQueen

12
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13
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14
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15
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Margaret Fox

Gerard Beatty
Goldman Sachs Group
Gerald O’Connell
CBOE Holdings
Brenda Hoffman
TMX Group
Billy Hult
Tradeweb Markets
Nicholas Themelis
MarketAxess Holdings
16
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Steve Randich

Martin H. Simon

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Todd Plitt

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A.E. Fletcher Photography

Bina Kalola
Bank of America Merrill Lynch
Gil Mandelzis
EBS-BrokerTec (ICAP)
Steven Randich
Financial Industry Regulatory Authority
Jerry Dobner
GFI Group
Michael Liberman
BlueMountain Capital Management
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Photographer:http://www.digitalh

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Dennis Degnan

25
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Paul Elledge

Bill Chow and Richard Leung
Hong Kong Exchanges and Clearing
Jamie Selway
Investment Technology Group
Brad Katsuyama
IEX Group
John Mackay (Mack) Gill
MillenniumIT
Jamil Nazarali
Citadel Execution Services
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Picasa

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SENATE BANKING

Andrew Harrer

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Takashi KATO

Robert Cornish
International Securities Exchange
Tyler Moeller andJoshua Walksy
Broadway Technology
Rishi Nangalia
REDI Holdings
Manoj Narang
Tradeworx,
Thesys Technologies
Oki Matsumoto
Monex Group
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unknown

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Douglas Kurn

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Luludi/LUZ

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William Neumann Photography

Alasdair Haynes
Aquis Exchange
Veronica Augustsson
Cinnober Financial Technology
Stu Taylor
Algomi
Luís Otávio Saliba Furtado
BM&FBovespa
Tal Cohen
Chi-X Global Holdings
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Donal Byrne
Corvil
R. Cromwell Coulson
OTC Markets Group
Alfred Eskandar
Portware
Richard Korhammer
SR Labs
Hazem Dawani
OptionsCity Software

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